Demand Analysis: will this idea sell?
Ask the market before you build your product; get a sourced report and a draft product in one click.
Product › Demand Analysis is where you test a course, ebook, or program idea before you start building it. You describe your idea; within a few minutes the system collects data from the web, and AI Coach writes an assessment based on that data.
Starting an analysis
- In the Describe your idea box, explain in a sentence or two whom you'll teach and what (e.g., “An online course teaching new moms how to build a baby sleep routine”).
- If you like, click Add details: your target audience and a 2–4 word search phrase people would search for (e.g., “baby sleep training”). If you leave the search phrase empty, it's derived from your idea.
- Click Start analysis. Your first analysis is free. Each analysis after that costs 10 add-on credits and can only use add-on credits (from a credit pack you bought); the credits that come with your plan each month aren't used for this. You buy add-on credit packs from My Features. If data can't be collected or the report can't be written, your free analysis or your credits are returned. One analysis runs at a time.
An analysis usually takes 2–6 minutes; you can leave the page, the analysis keeps running in the background and shows up in the Your analyses list.
Where does the data come from?
| Source | What's checked |
|---|---|
| Pages on the topic, the number of advertisers, “People also ask” questions | |
| Udemy and Amazon | Courses and books on the same topic (via Google search), the prices shown |
| YouTube | Videos on the topic and their view counts |
| Instagram and TikTok | Posts under the topic's hashtag and their engagement |
| Bilgi Ticareti | The price range of similar products on the platform — only as a total across at least 5 different schools, without naming any school or product |
Reading the report
- Verdict: Strong / Moderate / Weak signal, or Not enough data. If few sources were found, the verdict is always “Not enough data.”
- Demand signals, Competitors, Risks: the badge next to each sentence (Y2, U1…) is the source it's based on; click it to open that source in the Sources tab.
- No made-up numbers: every number in the report appears word for word in a source. Statements not backed by a source are removed from the report automatically, and the report says how many were removed. If a competitor's price can't be found, it says “no data.”
- Search demand (how many people search for it each month) can't be measured right now; it shows as “no data” in the report.
Turning it into a draft
The Suggested first offer section has two buttons:
- Create course draft (free): an unpublished course opens with the suggested title and sections; in Courses you fill in the lessons, set the price, and publish.
- Create ebook plan (13 credits, writing included): the chapter plan opens in Studio › Ebook Builder; you have the book written from there.
If you ask for a draft from the same analysis a second time, no new one is created; you're taken to the first draft.
Who can use it?Every plan; the first analysis is free, after that 10 add-on credits per analysis. A school can start up to 30 analyses a month; if an analysis fails, the credits (or the free analysis) come back. On a team, instructors and co-hosts can start analyses; support and moderators can't see it.